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Joe Rotella speaking at a conference.

Joe Rotella will be presenting this session twice at the National Rural Electric Cooperative Association (NRECA) INTERACT Conference

on Monday, August 19, from 12:30 – 1:30 pm & 1:45 – 2:45pm

This conference (August 19-20 ) brings together benefits administrators and human resources professionals from electric cooperatives.


About the session

Workplace Application:

Learn to write an effective business case to justify a technology investment to decision-makers.

Technology can help free you from “administrivia” so you can focus on strategic goals. Discover why technology is important to HR. Learn how to use a seven-step framework to select the right technical solution, then how to write an effective business case to justify the investment to decision-makers. Analyze the structure of a business case, explore your needs to support HR, and learn how to calculate return on investment (ROI) to support your case.

Learning Objectives:

  • How to develop a business case to propose a change within the organization.
  • How to evaluate the ROI of a proposed solution.
  • How to effectively communicate a business proposal to key stakeholders.


Who’s Presenting?

joe grade rad

Joe Rotella, SPHR, SHRM-SCP

Chief Marketing Officer
Joe is a leading thinker and professional speaker in the areas of HR technology, marketing and web usability and is a well-recognized speaker for the Society of Human Resources Management.