eStrategy Development > Social Media Marketing
Your organization isn’t sure of the role or impact of social media on business. We can help stakeholders and associates learn what they need to know...
For companies, resistance to social media is futile. Millions of people are creating content for the social Web. Your competitors are already there. Your customers have been there for a long time. If your business isn't putting itself out there, it ought to be.
~B. L. Ochman, February 19, 2009, VIEWPOINT. BusinessWeek
Perhaps you agree with her. Maybe others in your organization do as well. But for some, there’s still doubt about using social media for business. They still consider sites like Facebook and Twitter for personal use only and see a potential time sink without a return on investment (ROI). As a result, some organizations ban access to social media sites and never consider how, when used appropriately, social media can help the organization reach its goals.
We begin every education opportunity by working to understand your environment, challenges, wants and goals. With that understanding, we can customize content and delivery to craft a solution that exactly meets your needs:
- Presentations to department heads, stakeholders, principles or elected officials to demonstrate how the social media is helping organizations connect with people like never before, generating a positive return on investment (ROI) culturally, procedurally, and financially
- Interactive workshops to help organizations integrate social media marketing into their overall marketing plan or learn how to use social media channels like LinkedIn, Facebook, Pinterest, YouTube, Twitter and blogs
- Lectures on social media strategies and metrics
- Webinars on social media tools and trends
We leverage our expertise in internet marketing to engage with you and your team to achieve the awareness you need to be successful.